|
About Mazda
Originally established in January 1920,
Mazda started manufacturing tools in
1929 and soon branched out into
production of trucks for commercial use.
In the early 1960s, Mazda launched its
first passenger car models and began
developing rotary engines. Still
headquartered in Hiroshima in western
Japan, Mazda Motor Corporation today
ranks as one of Japan's leading
automakers.
Mazda has been exporting cars to the
United States and Europe for over 40
years. Overseas sales account for more
than two thirds of total turnover. Mazda
has two main production sites in Japan
and 14 overseas facilities. Mazda's
factory at Hiroshima is one of the
largest single-site automobile plants in
the world, with an annual production
capacity of about 480,000 units. The
plant located at Hofu has a capacity of
nearly 410,000 units. Overseas sites
include joint ventures based in the
United States, and in Thailand with Ford
Motor Company, Mazda's largest
shareholder.
Mazda boasts an illustrious history of
engineering innovation, symbolized by
the rotary engine. Although many leading
firms attempted to adapt the concept,
only Mazda persevered and succeeded in
creating a commercial sports car engine.
Today, Mazda is the only manufacturer in
the world that makes gasoline, diesel
and rotary internal combustion engines.
The latest incarnation of the rotary
engine powers the Mazda RX-8, a car that
truly embodies Mazda DNA.
Mazda's raison d'être is to make cars
that are fun to drive-cars that enthuse
but are also affordable. The brand
message "Zoom-Zoom" aims to capture this
feeling, expressing the passionate
spirit of motoring enjoyment that drives
Mazda forward.
|
|